Ideas is a section on Lamoda with inspiring content all in one place. It makes the search for your own unique style fun and simple
Ideas
Best fashion insights from Lamoda editors
Looks and selections from bloggers
Livestreams
Fashion trends
Our own media about beauty, fashion and lifestyle
Lamoda Blog
350K+ views per month
We have a professional team of editors with experience in Vogue, GQ, Furfur, Grazia Magazine
Regular posts on social media
Price: from 250 000 ₽
Effective native ad channel
Integration in Lamoda content is great way to tell the audience about your brand. We can create an integrate your brand in our storytelling in different ways
Create your own Mono-Brand Selection in Lamoda Discovery section
Selections
Choose items by the relevant category
Price: from 300 000 ₽
We create a special items selection
Create your mono-brand content in Lamoda Idea section. Lamoda editorials has its unique way to tell your customers about new collection, trends, gifts selection, brand history and much more
Editorials
1M impressions (app + web) per month
Price*: from 450 000 ₽
* The final price is depend on the format
Promotion in Lamoda Stories
Create your own Mono-Brand Looks in Lamoda Discovery section
Looks
Select total look or delegate it to Lamoda stylists
Choose your theme of the Look
Price: from 300 000 ₽
Lamoda creative team will handle the production
In App shoppable live streams + landing page with selections
Weekly streams on Thursdays 7pm
Stylists and bloggers
60 mins
Different formats that best showcase curated looks and selections
Fashion, beauty
Lamoda web/app; restreaming to VK, Youtube, OK
Lamoda na divane — weekly livestream show. New popular shopping format for a new digital reality
Lamoda Livestream
Gifts from brands
* Excluding the cost of bloggers/celebrities participation
Budget*: from 515 000 ₽
Demonstration, and discussion of the brand’s best attributes live
Native integration of the brand’s items in looks and selections
